Jeanne Jennings
Vice President, Group Director of Performance MediaJeanne Jennings is VP, Group Director of Media at SOSEMO, an award-winning strategic media planning, buying and campaign management agency that specializes in marketing brands across the digital landscape.
As Media leader and business partner, Jeanne is committed to developing work that transforms the way brands engage with their audiences and drives better and more meaningful outcomes. She leads a team that produces robust multi-channel programs that begin with ideation, strategy and collaboration with stakeholders such as Creative and Analytics groups, then follows with execution and optimization driven by data and insights powered by AI and HI.
She is a seasoned Media professional with over 15 years of experience leading and managing healthcare campaigns in pre-launch, launch or disease state awareness and education mode in categories such as hematology & oncology, rare and infectious diseases, women’s health, mental health, pain management, vaccinations and eye health.
Jeanne is a recipient of the 2022 Xpectives.Health Agency Vanguard Awards. Her work has earned recognition from The Shorty Awards and MM+M Awards.
Prior to SOSEMO, Jeanne has led Media and marketing programs at McCann Health Engagement, CMI, Healix, Mediacom and Digitas Health. She has also managed campaigns for verticals outside of healthcare such as consumer packaged goods, financial services and entertainment.
Jeanne lives in New York City. Outside of work, she enjoys tennis (though she is a better spectator than player), listening to music and curating playlists, traveling and visiting museums and art galleries.
- Favorite quote: “Make it simple but significant.” – Don Draper, Mad Men
- Top motivations: Professional and personal growth (health and well-being included), knowledge, proficiency
- Top innovators: Marie Curie (scientist and first woman to win a Nobel Prize; Hedy Lamarr (“Mother of Wi-Fi” and actress); Stephanie Kwolek (chemist who invented Kevlar, a high-strength material used in bulletproof vests, helmets and spacecraft parts