Michael Russo is the SVP at Sosemo, an award-winning strategic media planning, buying and campaign management agency that specializes in marketing brands across the digital landscape. Michael oversees Sosemo’s Client Services and Capabilities teams, ensuring our Client and Partner goals are our primary focus for shared success.
Prior to Sosemo, Michael successfully led high-performing teams to build, market, and innovate frictionless user journeys: client-side for Samsung & Comcast and agency-side with Digitas and 360i. Michael’s extensive experience with product development and marketing technology have enabled his success to deliver strategies that connect Brands with their target audiences and drive measurable performance.
In his spare time, Michael is primarily focused on family activities and pursuing outdoor experiences. When he’s not chasing kids or climbing trails, Michael invests his time exploring new technologies like AI/ML-driven, conversational platforms and networking security.
- Favorite quote: “Great minds discuss ideas; average minds discuss events; small minds discuss people.” – Eleanor Roosevelt
- Top three motivations: Perpetual desire to explore and learn new ideas and technologies; finding innovative solutions to complex, everyday problems; facilitating learning, development and growth of others
- Top three innovators: Tim Brown, Elon Musk, Stephen Hawking